We are all here trying to learn how the most successful businesses (Apple, Procter & Gamble, Microsoft) became what they are. We analyze their stories over and over, trying to learn and create equations that we could use ourselves to succeed... not so easy task.
They are all different from each other but they all have one thing on common: effective and efficient management.
As business goes global, understanding differences among people is essential for any business that wants to succeed.
For example, I moved to NY from Brazil in 2003 and one thing chocked me the most: the beaches here are not as recreational and fun as in Brazil... They have so many rules and schedules.
In Rio de Janeiro we can go to beach everyday (24/7), it's so accessible, without rules... totally freedom. So, when I went to Long Beach, I was amazed that I not only had to pay to get to the beach, I could't consume alcohol, nor have music... and worse the beach had a closing time (5 pm).
After 7 years living in NY, now I understand the reasons why the beach's norms and culture here are different than in Brazil.
So, the very successful companies are what they are because they manage to understand differences... Its's about being global and at the same time being local...
Brazil sounds amazing. I think that New York's policies on our beaches are too strict as well. I feel like a beach is a place designed to just let loose and relax with a drink and music. I also see why those policies are in place. If they were taken off, many young people would go nuts drinking and probably pollute our beaches even more. I guess its off to Brazil for me!
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